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- <text id=89TT3335>
- <title>
- Dec. 18, 1989: America Goes Stair Crazy
- </title>
- <history>
- TIME--The Weekly Newsmagazine--1989
- Dec. 18, 1989 Money Laundering
- </history>
- <article>
- <source>Time Magazine</source>
- <hdr>
- HEALTH, Page 83
- America Goes Stair Crazy
- </hdr><body>
- <p>Better machines propel the popularity of step climbing
- </p>
- <p> Every weekday before sunrise, a large crowd gathers in
- front of the Gross Court Athletic Club in Woodland, Calif., and
- waits eagerly for the doors to open at 5:30. What's the
- attraction? An aerobics class conducted by Jane Fonda? No, these
- health buffs are standing in line for a chance to climb stairs.
- Well, not real stairs. The club features those ubiquitous
- machines that enable people to simulate the healthful huffing
- and puffing of clambering up steps.
- </p>
- <p> Stair climbing is the fastest-growing form of aerobic
- exercise in the U.S., according to American Sports Data. An
- estimated 4 million people, from young professionals to
- energetic grandparents, have joined the climbing generation, an
- increase of more than 40% since the end of 1988. In many health
- clubs, stair-climbing machines are more popular than stationary
- bicycles, and they threaten to make treadmills a thing of the
- past.
- </p>
- <p> The growing vogue for stair climbing has been made possible
- by the development of new and better machines. They come in a
- dozen different models, including several home versions, that
- are easier to use and much more widely available than earlier
- devices. Over the past year, many health clubs have doubled the
- number of machines for their members. Even so, supply has badly
- trailed demand. In some places club managers strictly enforce
- time limits to keep people from fighting over the machines.
- Those tired of the health-club hassle can buy home machines for
- much less than the $2,000 to $3,400 that professional models
- cost. The $400 Precor Fitness Climber routinely ranks among the
- ten top-selling items in the Sharper Image catalog.
- </p>
- <p> The benefits of stair climbing first gained attention in
- 1968, when fitness guru Dr. Kenneth Cooper promoted aerobic
- exercise as a good way to strengthen muscles and build
- endurance. Interest swelled in 1977, when a study showed that
- men who climbed more than five flights a day had 25% fewer heart
- attacks than those who stuck to elevators and escalators. But
- most people found it inconvenient or boring to climb stairs
- regularly. Many lived in ranch-style houses, and
- high-rise-apartment dwellers were leery of trudging up and down
- deserted stairwells.
- </p>
- <p> The beginnings of a solution came in 1983, when the
- Tulsa-based StairMaster company pioneered the stair-climbing
- machine. The first model looked like a three-step escalator, and
- the steps revolved like a treadmill. But people found it hard
- to keep up with the machine, and only the superfit mastered it.
- In 1986 StairMaster introduced the 4000 PT, which was simpler
- to use. Exercisers push a pair of bicycle-like pedals that move
- up and down instead of in circles, and a computerized screen
- gives such data as the number of "flights" climbed and the
- "distance" traveled. Fans say they can burn off 10% more
- calories on stair machines than on stationary bicycles, and the
- step climbers are easier on the feet and legs than treadmills
- are.
- </p>
- <p> StairMaster's success has inspired competitors, among them
- Bally, the maker of arcade games and slot machines. In June
- Bally subsidiary Life Fitness put out its Lifestep model for
- health clubs. It has large, easy-to-move pedals and an advanced
- computer screen that tells users how many calories they are
- burning at any given moment. The price: $3,395, in contrast to
- $2,195 for the StairMaster 4000 PT.
- </p>
- <p> Yet despite all their high-tech wizardry, stepping machines
- offer little that a staircase cannot provide. "There is nothing
- magical about the machines," says Steve Farrell of the
- Institute for Aerobic Research in Dallas. "You can get the exact
- same benefit from just climbing stairs in the home or office."
- And going between floors on foot can be healthier for the bank
- account.
- </p>
-
- </body></article>
- </text>
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